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Keeping perfume fresh: mistakes to avoid

Perfume, a veritable olfactory work of art, deserves to be preserved in the best possible conditions. All too often, we forget that the way we store it has a direct impact on its quality, staying power and scent over time. Heat, light, humidity… so many invisible enemies that can alter the composition and distort the sensory experience. Whether you’re a fan of niche fragrances or loyal to an iconic scent, storing your perfume properly means prolonging its essence.

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Mistakes to avoid to preserve your fragrance

  1. Leave it in direct sunlight: light degrades olfactory molecules. Choose a dark place.

  2. Exposing it to heat: never leave your perfume in a car or near a radiator. A cool, temperate room is ideal.

  3. Keep it in the bathroom: humidity and temperature changes accelerate degradation.

  4. Open the bottle frequently: avoid playing with the stoppers or tester sprays. Oxygen can alter the juice.

  5. Do not reseal the cap: this exposes the liquid to air and encourages evaporation of volatile notes.

Simple gestures can help you keep your fragrance longer, without altering its magic.

In short, treating your perfume with care means allowing it to endure the seasons without losing its intensity or nobility. A well-preserved perfume remains true to the imprint it was designed to leave behind: an elegant, intact trail that reflects you.

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