Wearing a fragrance isn’t just about choosing a scent you love. It’s also about living a sensory experience, marking your passage, leaving an imprint. But why do some fragrances seem to fade after an hour, while others leave an unforgettable trace all day long? It all depends on three key elements: staying power, sillage and projection. Let’s decipher these often misunderstood notions together, and see how to maximize the performance of your favorite fragrance.
Understanding the three pillars of fragrance performance
Lasting power refers to the length of time the fragrance remains perceptible on the skin. It depends on the concentration of fragrance oils, the quality of the raw materials and, of course, the wearer’s skin.
Projection refers to the fragrance’s ability to make itself felt around you, without the person having to approach you.
The sillage, on the other hand, is the olfactory trace you leave behind when you leave a room – that famous scented “cloud”.
In conclusion, if you want to improve the performance of your perfume, a few simple gestures can make all the difference: moisturize your skin before application, spray on hot spots, avoid rubbing your wrists… and choose well-concentrated perfumes with quality raw materials. Because a well-worn fragrance doesn’t just smell good: it tells a story – your story.